AI内容营销策略

使用AI构建90天内容营销计划——从受众研究到分发。

4 steps
marketingwritingseo
1

研究受众和竞争对手

使用AI分析目标受众的痛点和与竞争对手相比的内容差距。

Example prompt
Analyze the content gaps for [BRAND] in the [INDUSTRY] space. My competitors are [COMPETITOR 1, 2, 3]. What topics are they covering that I am not? What questions is my audience asking that nobody is answering well?
2

建立内容日历

每月规划12篇内容——博客、社交、邮件——与买家旅程阶段对应。

Example prompt
Create a 30-day content calendar for [BRAND] in [INDUSTRY]. Include 8 blog topics, 12 social posts, 4 emails. Map each to buyer journey: awareness, consideration, or decision.
3

借助AI创建内容

使用AI起草内容,然后根据品牌语调进行编辑。

Example prompt
Write a [FORMAT] about [TOPIC] for [TARGET AUDIENCE]. Brand voice: [VOICE]. Length: [LENGTH]. Include: hook, main points, CTA. SEO keyword: [KEYWORD].
4

衡量并迭代

每月追踪内容表现。使用AI识别最佳内容并复制成功模式。

Example prompt
Here is my content performance data for the last 30 days: [DATA]. Identify the top 3 performing pieces, explain why they worked, and suggest 5 new content ideas based on those patterns.
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