1
撰写产品演示脚本
好的产品演示脚本遵循严格结构：问题、解决方案揭示、功能演示、社会证明和CTA。广告保持在90秒以内，落地页在3分钟以内。
Example prompt
Write a [LENGTH]-second product demo script for [PRODUCT NAME]. Target buyer: [BUYER PERSONA]. Problem it solves: [PROBLEM]. Key features to show: [FEATURES]. Tone: [TONE]. Structure: hook (problem), solution reveal, 3 feature demos with benefit statements, testimonial placeholder, CTA.
2
使用AI视频工具生成视觉效果
使用AI视频生成器创建场景、虚拟形象或带配音的屏幕录制。许多工具让您在几分钟内从脚本生成完整视频。
Example prompt
I am creating a product demo video for [PRODUCT] using an AI video tool. Give me a detailed shot-by-shot visual direction for each section of this script: [PASTE SCRIPT]. For each scene: describe the visual, suggest on-screen text, and specify the emotional tone the visuals should convey.
3
添加字幕、音乐和品牌元素
每个产品视频都需要字幕（85%的视频是静音观看的）、符合能量的背景音乐，以及品牌元素如徽标和色调。
Example prompt
Suggest a post-production checklist for my product demo video for [PRODUCT]. Include: caption style recommendations, music genre and tempo for the brand [DESCRIBE BRAND TONE], brand element placement, and 5 specific things to check before publishing.
4
分发并测试视频表现
在网站落地页、付费广告、社交媒体和电子邮件中发布您的产品视频。A/B测试缩略图和开场钩子以提升完整观看率。
Example prompt
Create a distribution plan for my product demo video for [PRODUCT]. Channels to use: [LIST]. For each channel, write: the post copy or ad headline, the targeting parameters, and what metric to optimize for. Also suggest 3 A/B tests to run on the video itself.
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